SEARCH ENGINE & AI OPTIMIZATION (SEO & AIO) FOR THERAPISTS

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Attract the right-fit clients with strategic, ethical SEO & AIO

So, you’ve built a beautiful website— but the problem is, no one’s seeing it! If you want your site to bring in new clients, SEO & AIO is a must. Because if your site doesn’t show up on Google and AI-powered searches, people just won’t find you.

That’s where I come in! Using smart, AI-informed strategies alongside proven SEO best practices, I’ll help your website actually reach and connect with your ideal clients —while keeping everything true to your values and voice.

    • Informed keyword research focused on terms your ideal clients are actually searching for

    • Optimizing page titles, meta descriptions, and headings for enhanced searchability

    • Custom coding techniques to optimize your content structure for search engine bots

    • Technical SEO essentials like improving page speed, mobile-friendliness, and clean URLs

    • Setting up Google Analytics and Search Console to track progress and make data-informed improvements

    • AI-informed strategies to maximize your site’s success in zero-click searches—helping your practice appear prominently in featured snippets and quick answers

  • The SEO service starts at $750 for a five page Squarespace website.

    I want this to be an accessible investment for you, so I offer flexible payment plans. We can talk through the options during our consultation.

Get started with a free audit to uncover easy wins that make your website more visible and client-friendly.

Request a Free SEO Audit

Have more questions? Check out the FAQs.

  • <autoplay speed=5></autoplay>"As an SEO novice, Maggie was so helpful in supporting my needs. She equipped me with a basic understanding of SEO, why it matters and gave me action items to help me increase my online presence. Finally, as a therapist, I so appreciated her deep understanding of the mental health field."

    — Elizabeth Moorhatch, AMFT | San Francisco, CA

  • "As a therapist who never received education about the business side of private practice, Maggie was incredibly thoughtful and helped me not only make meaningful changes to my website, but also gave me an understanding of SEO. Her feedback was clear, practical, and genuinely helped me feel more confident in my online presence."

    — Malak Awwad, AMFT | San Ramon, CA

  • "Maggie blends beautiful, sleek, and functional design with deep technical expertise on SEO and accessibility, which is an invaluable combination for private practice therapists looking to build their online presence and build a caseload!"

    — Karen Chan, AMFT | San Francisco, CA

  • "I attended Maggie's SEO webinar and found it to be incredibly helpful... I then proceeded to do have her do a website audit.... I was amazed by how in-depth she had gone and by the data that she had for me. Once again, she explained things in a manner that made me feel like I could get this all under control.

    — Laura Vargas, LCSW | Denver, CO

  • "Maggie balances structure and superlative organization with warmth, creativity, and intuition. She helped me across the finish line and I am deeply satisfied with the results and grateful for our collaboration."

    — Dr. Judy Glinder, Psychologist | Menlo Park, CA

  • “Maggie is a delight with whom to work and collaborate. She really listened to me, and to my experience. She was validating and receptive, while also providing valuable feedback and guidance. The end result is a website I am proud of, that reflects who I am.”

    — Elizabeth Johnston, LICSW | Manchester, NH

  • "I wish I could give more than 5 stars! My confidence in growing my business is greater than it's ever been! "

    — Tyler Selby, Owner of Tyler Selby Tutoring | Walnut Creek, CA

  • "Maggie is warm, thoughtful and a highly skilled designer! I can not recommend her enough!!"

    — Elizabeth Johnston, LICSW | Manchester, NH

  • "Maggie was delightful to work with in developing my first psychologist website. From our initial meeting through the end of my project, I felt guided and supported to create an authentic, practical, and beautiful product."

    — Dr. Judy Glinder, Psychologist | Menlo Park, CA

  • "Within 24 hours of it going live, I already have three new inquires!"

    — Elizabeth Johnston, LICSW | Manchester, NH

SEO FOR THERAPISTS FAQ

FAQ

  • SEO (Search Engine Optimization) is the process of improving your website so that it appears higher in search engine results when people look for therapy services online. For therapists, SEO is especially important because it helps your ideal clients find you organically when they’re searching for the support and expertise you offer. If you want your website to help attract new clients, SEO is a must.

  • While SEO can significantly improve your site’s visibility and help attract the right clients, search rankings depend on many factors outside anyone’s control, like Google’s algorithm updates and your competition. SEO is a long-term investment to increase your website’s traffic and qualified leads.

  • SEO results typically start to show within 3 to 6 months, depending on your current site status, competition, and how consistently SEO best practices are followed. Ongoing effort is important to maintain and improve rankings.

  • Yes, and that’s exactly what my SEO service is designed for! If you have a Squarespace website, the SEO service is a fit for you.

    If you’re interested in building a new website with SEO, my custom website packages all include SEO.

  • Yes, I only work on Squarespace websites.

  • Not yet—but it’s in the works! For now, I provide one-time SEO audits and setup services designed to give your site a strong foundation. If you’d like to stay in the loop when ongoing support becomes available, please contact me!

REQUEST A FREE SEO AUDIT

Your practice deserves to be seen.

In this personalized SEO audit for therapists, I’ll review your Squarespace website and share my findings and recommendations to help your ideal clients find you more easily.

Fill out the form below, and I’ll be in touch to schedule your complimentary SEO audit.

For other inquiries, please email maggie@handmadewebstudio.com.